Case Studies
Aug 5, 2025
How Senses Scaled to $3.5M in Web Revenue with Great Apps

Alanna Harvey
Partner Experience
When Senses, one of the top sexual wellness apps for women, men, and couples, partnered with Great Apps, their goal was clear: expand globally and build a profitable web2app funnel that could scale fast.
In just six months, our end-to-end growth system generated 35,000 new web subscribers, $3.5M in revenue, and a 2x ROI — all while increasing subscriber LTV by 40%.
The Challenge
Web2app growth is notoriously difficult: managing creatives, funnels, pricing, and localization while maintaining profitability. Senses needed a scalable solution to acquire high-value users without draining internal resources.
The Solution
We applied our Web2App Playbook, powered by Great Apps business insights and automation systems:
Creative Production — 10,000+ static, video, AI, and UGC ads built to convert across global audiences.
Funnel Development — 100+ unique web funnels customized for different demographics and languages.
UA Management — Campaigns optimized across Meta, TikTok, and X, targeting users aged 18–55 worldwide.
Monetization Strategy — Dynamic pricing, localization, and refund-handling systems to maximize profit.
Performance Analysis — Competitive funnel benchmarking and real-time iteration to maintain LTV.
The Results
Our data-driven strategy unlocked massive, sustainable growth:
$3.5M web revenue generated
35K new web subscribers
2x predicted ROI
+40% increase in subscriber LTV
15+ localized web funnels tested
By combining deep creative testing with intelligent automation, Great Apps helped Senses to turn the web2app challenge into a repeatable, global growth engine.
The Takeaway: At Great Apps, we don’t just run web funnels — we build profitable subscriber acquisition at scale.
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